If you’re an Etsy or TPT seller juggling kids, life, and your shop… and you’re wondering, ‘Is Pinterest really worth my time?‘—this is for you. Let’s discuss if Pinterest can actually bring buyers to your shop without eating up your whole day. Plus, I’ll share one easy thing you can try today.
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Pinterest isn’t just for fashion, recipes and DIY, it works WELL for Etsy and TPT sellers… here’s hwy.
Pinterest is super efficient for traffic and salesg
A lot of us worry: “Pinterest feels like extra work—will it even help me sell stuff?”
Here’s the cool part: Pinterest isn’t like Instagram or TikTok where you have to post every single day and beg for likes. It’s more like a giant search engine for pictures! People go there to find ideas, make plans, and shop for things they need—like lesson plans for teachers or cute handmade goodies.
Even if your shop is brand new or pretty small, you can get noticed. Almost all the people who see your stuff (like 97%) have never heard of your brand before. It’s like being a little fish in a huge pond, but everyone swims together!
For TPT sellers especially, it’s amazing. Teachers are on Pinterest planning lessons way ahead—like months in advance. They save pins they like and come back later to buy when it’s time for school.
Quick easy tip to try right now: Pick one of your listings. Look at the words in your title and description (those are your keywords). Then hop into Canva and make a tall pin—not a boring square one! Use a size like 1000 pixels wide by 1500 tall. Add fun text on top and something clear like “Buy Now” or “Grab It Here.” Upload it to Pinterest and just watch what happens.
(If you want to go deeper and make pins that really turn views into clicks and sales, that’s what we do in my Etsy & TPT Pinterest Intensive—no guessing games!)
Perfect for Super Busy Moms Like Us
“I’m way too busy! Shop, kids, laundry, dinner—who has time to learn Pinterest?”
I totally get it, friend. Life is nonstop. But here’s the best secret: Pinterest is “evergreen.” That means you make one really good pin, post it once, and it can keep bringing people to your shop for months—or even years! No need for daily stories, lives, or chasing trends.
For TPT shops, it helps grow your email list (that’s where the repeat buyers come from) and sends steady visitors your way. Tons of sellers say Pinterest ends up being their #1 way to get traffic over time.
My Pinterest Intensive (for Etsy & TPT sellers) is made exactly for busy moms like you and me. We have just 4 live calls, some homework after each, and you get two whole weeks to try everything out. No rushing, no feeling overwhelmed—just small, easy steps that fit into your real life. Little wins that add up quick!
Free Stuff vs. Paid Training
“Why spend $97 when there are tons of free Pinterest tips on YouTube and blogs?”
Free stuff is great to start with—watch a video here, read a blog there. But here’s the problem: it’s all over the place. You try one idea, wait forever to see if it works, try something else, get frustrated, and think Pinterest is like Instagram (needing new stuff every day and tons of comments). That’s not how it works!
The tricky parts are things like picking the perfect keywords for your boards (too general and you’re lost in the crowd; too specific and nobody sees you), how often to pin, and building a plan that actually fits your busy schedule. Most sellers waste 6 to 9 months figuring it out by themselves and burn out.
With something like my intensive, you get help from someone who’s been there—specific tips for your niche, the right steps in order, ready-to-use templates, and support so you skip the mistakes. Just 10 minutes a day with a real plan, and soon you’ll see more views, more clicks, and more sales.
Pinterest isn’t a “maybe”—it’s a smart move if you want to grow your shop without hustling 24/7.
Action Step:
Here’s something simple you can do right this second: Go to Pinterest and search for your niche. Try things like “teacher lesson plans [your topic]” or “handmade [your product] ideas.” Look at the top pins—what words do they use? Steal the best ones for your own listings, then make a pin that looks similar.
If you see a bunch of pins in your niche, that’s awesome! It means buyers are already there—you can jump right in and get some of that action.
Questions?
Thanks for reading! If you have questions or want to chat more about Pinterest, join my FREE Facebook Group, Women on Pinterest, here. I can’t wait to see you there and help you make Pinterest your secret weapon!
